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web designux / uiresponsive design


services provided

Website Design, UX & UI, Information Architecture, Responsive Design, App for Iphone & Android Platforms

Programs Used

Adobe Photoshop, Adobe Illustrator & Sketch

Case study

My Approach To This Project

Quote.com became an idea based on getting an affordable quote for Auto Insurance, Home Insurance, Solar, Life Insurance & Health Insurance.

I began doing some user research to find out what our user's goals would be on why and how they would get the type of insurance they are looking for. I began researching on what our competitors would be and how they solved the problem for their users. I began creating a few personas, collaborating with my team and creating wireframes and clickable mockups to create a working design.

Once the design was finalized, we began A/B Testing different headers, different content and different design changes to see what worked best for our users. I tracked the progress in Google Analytics and in HotJar. Quote.com has gone through a few iterations and the winning test proved that our users loved what we have to offer.



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